Wulingyuan Kaohsiung Tourism Industry Exchange Meeting
Zhangjiajie Wulingyuan District Tourism Committee and major local travel agencies signed a strategic cooperation agreement on target assessment for the first time
Today, the Wulingyuan Tourism Industry Exchange Meeting, a core scenic spot in Zhangjiajie, Hunan Province, with the theme of "Pandora is too far away. Zhangjiajie is very close" was held in Kaohsiung, Taiwan. On the basis of friendly consultations, the Wulingyuan District Tourism Committee and major local travel agencies signed a strategic cooperation agreement on target assessment for the first time.
Taiwan Source Market and Scenic Area Product Promotion
According to incomplete statistics, in 2016, more than 80,000 Taiwanese tourists visited the core scenic spot of Wulingyuan, with Kaohsiung accounting for about 20%. Zheng Xiaohu, deputy secretary of the Wulingyuan District Committee of Zhangjiajie City and director of the District People's Government, gave a comprehensive introduction to the participating travel agents from aspects such as the purpose of this promotion, Wulingyuan's unique geology and landforms, geographical location, tourism transportation environment, tourism resource status in the world, and tourism reception service facilities.
Peng Bin, director of the Wulingyuan District Foreign Affairs Bureau, promoted the product through PPT. Zhang Yan, chief engineer of Zhangjiajie Wulingyuan Scenic Area and National Forest Park Administration, introduced the preferential ticket policies related to Zhangjiajie.
Travel Agency Signing and Source Market Incentives
At the promotion meeting, representatives from Kaohsiung Feiyang Travel Agency and Jingcheng Travel Agency signed a strategic cooperation agreement with the Wulingyuan District Tourism Working Committee. The agreement stipulates that after the travel agents from Kaohsiung who organize groups to travel to Wulingyuan complete the agreed increase in customer sources, the Wulingyuan District Tourism Committee will provide rewards and support according to the agreed conditions.
Travel Agency Exchange and Q&A Response
The participating travel agencies conducted extensive exchanges with the Wulingyuan Promotion Group on the opening of charter flights, travel cooperation and exchanges, line inspections, tourism shopping, image promotion, scenic spot queuing, and ticket benefits. Zheng Xiaohu answered the questions raised by the traveling salesman one by one.
Kaohsiung travel agents generally believe that Wulingyuan is a world-famous Feng Shui treasure land with its strange mountains and rivers. Especially in recent years, the food has been greatly improved and the level of management and service has been improved. The team's travel experience in Wulingyuan has been greatly improved. Travel agents suggest that there should be continuous flight routes and tourist charter flights between Zhangjiajie, Taipei and Kaohsiung, establish a more extensive image promotion, and provide better on-site tourism reception services. This will have a more obvious effect on driving Zhangjiajie’s tourist source in the future.