Government Work Report Mentions Tourism Four Times
On the morning of March 5, Premier Li Keqiang of the State Council delivered the "2016 Government Work Report" at the fourth session of the 12th National People's Congress. The full text of the report mentioned "tourism" a total of four times, among which, in the third major item regarding key tasks in 2016, It mentioned "implementing the paid leave system, strengthening the construction of tourist transportation, scenic spots, self-driving camps and other facilities, standardizing the order of the tourism market, and welcoming the emerging mass tourism era." The "mass tourism era" as a hot word quickly aroused heated discussion in Wulingyuan tourism circles.
Zhang Hongtao, head of the Wulingyuan Tourism Publicity and Promotion Office, believes that today's development of informatization and convenient transportation have made mass tourism possible. For example, the number of driving tourists to Wulingyuan is constantly increasing, and the proportion of tourism consumption in living expenses is increasing, which means that the era of mass tourism has arrived. In the next five years, China's per capita GDP will be in a development period from US$7,000 to US$10,000, and people's willingness to travel will increase. It can be said that the great development of Wulingyuan tourism has become inevitable and the time has come. This provides us with the conditions and foundation to further expand the tourist source market and make the tourism industry bigger and stronger.
Scenic Area Staff Discuss Mass Tourism
Wu Jie, a staff member of the Huanglong Cave Scenic Area, said that the era of mass tourism has arrived. Now is the spring season. Tourists and local citizens from all over the country come to Huanglong Cave Ecological Plaza because of public demand. At the same time, the beautiful pastoral scenery of Huanglong Cave Ecological Plaza attracts tourists. Wu Jie believes that in order to welcome the rising era of mass tourism, the government and the media must guide the public's concept of tourism consumption and at the same time strengthen the construction of infrastructure in scenic spots.
Tourism planner Deng Feng is very concerned about the term "mass tourism era". He believes that "mass tourism" is actually to allow the public to have the conditions to travel, have time to travel, and have a comfortable experience. As a tourism planner, we have the responsibility and obligation to provide the public with fresh tourism methods, novel experience projects, and provide diversified experience products for mass tourism.